Your PPC Links from the Paid Search Association - May 17 to May 24, 2025
All The Latest Happenings in Paid Search
Google Announces Largest Ads Bidding Update In Over A Decade - Search Engine Journal
Using ChatGPT’s Advanced Data Analysis feature for PPC - Search Engine Land
Why Most Amazon PPC Campaigns Fail (And How to Structure Yours Right) - Optmyzr
Google Marketing Live 2025: 10 Top Takeaways + Early Reactions - WordStream
Make PPC In-Platform Navigation Easier with Keyboard Shortcuts - Clix Marketing
Ads arrive in Google AI Overviews: here’s what they look like - Search Engine Land
A Big Thank You To Our Sponsors:
JumpFly professionally develops, implements, and manages Google Ads, Facebook, Pinterest, Amazon, Bing, TikTok, Instagram, and LinkedIn pay-per-click advertising accounts, plus offers SEO services. Their company goal is to help clients achieve the best results possible while always being committed to customer satisfaction.
Klever is a platform-agnostic ad tech company which merges state-of-art technology with the most experienced minds in the business to create the perfect alchemy of machines and humans. Their deeply-experienced trading experts are redefining programmatic success for leading agencies in a very personal way - and having a great time doing it.
It’s companies like Adalysis that enable the Paid Search Association to maintain operations. Adalysis Offers intuitive PPC tools with a focus on productivity, control and accuracy.
ADworld Experience is the largest Pay Per Click & Conversion Rate Optimization event in Europe and the largest in the World based only real PPC Cases. The goal here is to run the best PPC vertical event, ever. 99.7% of past participants stating that they will suggest to attend to friends & colleagues seem to agree with that.